Tag Archive for 'evangelism'

Missional Church… simple

I have written before about the concerns I have when every service, or the majority of services, follow the model of being a “seeker service” – with a primary focus on seeking to convert people, and even have them drawn into the life of the Christian community. The primary focus and goal of worship, IMO, should be ….. worship.

There is nothing wrong with having the occasional “seeker service” – but many services appear to follow the model of treating everyone as visitors. Nothing is assumed. No responses are thought of as being “by heart”. There is constant commentary and instructions. And every last word is on a sheet, book, or screen. A visitor to the community will not feel out of place, but also will not feel that anyone here has ever worshipped here previously.

Contrast this with a community where certain traditions and responses are assumed. Yes, a visitor will not be able to respond at every point, and will not necessarily understand all that is occurring and why. But, if they are comfortable with this, someone sits alongside them, helping them find their way. Or maybe they have been brought to the service by someone else. The visitor realises this is a community that knows each other, that appreciates being together, and that clearly has been meeting regularly – “maybe I am attracted to join such a community”…

Worship for the sake of worship – not primarily as a tool for evangelism – can mean people go out from such worship to live their Christian life in their everyday lives, attracting others through their words and actions. And then within the Christian community there are processes of incorporation to help newcomers become part of this community.

If that is now to be called “Missional Church” and contrasted with “Program Church” maybe that’s just a new way of allowing this other way of being church to be heard.

A good reflection on the Day of Pentecost when we all reflect on the way we live out our life, mission, and ministry in every-day life.

predictable worship?

The Episcopal Church’s Executive Council has been looking at statistics of declining attendance. Peter Carrell and Episcopal Cafe are two places drawing attention to the report. My first degree is in Mathematics – my first comment is take the greatest of care in interpreting statistics, it is not for nothing that we speak of “Lies, damned lies, and statistics.” Secondly, from a missional perspective, there is a particular mindset that comes with focusing on church-centred statistics. We generally gather no statistics of the number of people we serve or care for. Certainly it is beneficial to have more people within the Christian community in order to help those outside it – but there is not necessarily a direct correlation between numbers in the worshipping community and numbers of people being cared for outside worship.

Mary Frances Schjonberg reports:

The Episcopal Church’s Executive Council heard here Feb. 21 that church membership and Sunday attendance continued to decline in 2008, but also heard a call for the church to promote knowledge of the characteristics of growing congregations.

During his statistic-laden hour-long report, Kirk Hadaway, the church’s program officer for congregational research, told the council that congregations grow when they are in growing communities; have a clear mission and purpose; follow up with visitors; have strong leadership; and are involved in outreach and evangelism.

Congregations decline, he said, when their membership is older and predominantly female; are in conflict, particularly over leadership and where worship is “rote, predictable and uninspiring.”

Those who put a particular spin on TEC’s declining numbers need to take note that “the most recent trend of declining membership began in 2000 and 2001, “long before the actions of General Convention 2003.”

I already see the response suggesting that women should stay home in order to help the church to grow! My own (clearly limited) personal experience is that when I visit a community the quality of attention paid to music, to the sermon, to welcoming, to the worship including the environment can often all be easily improved and doing so would be a significant step towards having visitors desire to return. Whatever draws someone to visit a worshipping community – that need has to be met. Hence, worship cannot be too tightly themed or we will exclude visitors. Sermons need to address our emotions, our minds, and have a point we are able to put into practice in our concrete, everyday lives. The regular congregation needs encouragement and possibly formation how to welcome newcomers and visitors and make them feel comfortable, welcomed, and with their desire to return nurtured. All this is not difficult. It is just too often not done, thought about, talked about.

My hackles were raised at blaming worship that is “rote, predictable and uninspiring.” The other side of seeing worship as “rote” is seeing it as “by heart”. Worship “by heart” has been the Judaeo-Christian tradition for at least 3,000 years. I would like to see the peer-reviewed statistical evidence that there is a correlation between “rote, predictable” worship and causality of decline. I have participated in plenty of “rote, predictable” worship, from Taize, through great cathedrals, to China, and the heart of Zaire, where there is clearly no correlation to declining numbers. The danger of linking “uninspiring” to “rote and predictable” is it feeds a prejudice that in order to grow numerically in our “new context” we need to abandon the liturgical tradition of Roman Catholicism, Anglicanism, Orthodoxy, etc. Nothing, IMO, is further from the truth. In this context it is worth noting the recent announcement that the proportion of Roman Catholics worldwide has increased. IMO we need training and formation as leaders and communities to celebrate worship that is “by heart, common worship, and inspiring.”

It interests me that Peter Carrell suggests complaints that “TEC’s declining stats may, at times, be hidden from sight.” This from a province that has for nearly two decades collected no statistics provincially, and where decline is often in the most surprising places (eg. the self-described “Evangelical” diocese of Nelson). In a province which clearly suffers from the idolatory of incessant novelty (”We used ashes last year, what can we do differently for Ash Wednesday this year?”), about as far from “rote and predictable” worship as any Anglican province is able to get, it would certainly be fascinating if it could be demonstrated that we have the formula for numerical growth! I suspect, however, that we would find similar, if not more alarming decline in the NZ province highlighting my contention that there is no statistical link to liturgical worship but that the causes need to be sought elsewhere.

Well-rehearsed spontaneity

Many have highlighted that the dance video which appeared spontaneous was actually well-rehearsed.

I am not concerned that this is the case. Some of what appears most spontaneous in a drama, stage-production, stand-up comedy, busking, and so on, has actually been extremely well-rehearsed. Presiders at liturgy, others taking leading parts (readers, prayer leaders,…) need to rehearse to the point where what is “fixed” (responses, readings from scripture,…) is as “natural” as what is not. This is central to my using language as a model for liturgy.

Anything from Improv Everywhere.

Dance – a model for evangelism

In June I published a post on a man dancing as “another model for evangelism” – living in such a way that people cannot help but catch the enthusiasm and join in. This clip in Antwerpen’s Central Railway Station in Belgium is once again a fun clip – but it might just give pause for thought about living our lives as a Christian community so differently that we provide joy in the lives of others and also draw others in to our different lifestyle…

Lord of the Dance
Dancing and worship
Play it again

Christianity in the digital space

Christianity in the Digital Space

Christianity in the Digital Space

From Monday 13th – Wednesday 15th July the Christianity in the Digital Space Symposium is being held at St. John’s, Durham, UK. Speakers include Bishop Tom Wright (Bishop of Durham), Andrew Graystone (Director of the Churches’ Media Council, UK), and Rev Mark Brown (CEO NZ Bible Society).

You can follow it (and presumably contribute) at the Christianity in the Digital Space blog, on the Digital Space Symp twitter and with the twitter hashtags #digisymp (please ignore previous indications of #digsymp or #digitalsymp which were typos from brownblog.info).

The Digital Revolution is changing the way we relate, communicate and even think. What are the implications for Christian faith and spirituality? What will the church look like in the digital age? What does it mean to be a disciple in a digital world?

Christianity in the Digital Space will bring together 60 Christians who are working online. We will meet, share experiences and discuss issues, opportunities and challenges that digital technology raises for the Christian faith.

At the heart of the conference will be a series of group “conversations” on issues arising for Christians in the digital space. Conversation topics include:

* Is there a distinctive emerging digital spirituality?
* What room for the Bible in the digital environment
* What is the experience of online church and other forms of community?
* What happens to authority in a Wikipedia culture?
* What are the opportunities and risks for Christian mission and evangelism?

Evangelism – yet another model

Yesterday I wrote a post on evangelism, working towards a new model from contemporary marketing. I commend that post and its helpful comments to you. But today one of my twitter followers @JayOatway sent me a video clip for fun. Yes, it is fun, but it also can be seen as another model for evangelism – living in such a way that people cannot help but catch the enthusiasm and join in. Enjoy the video (and the concept):

ps. Don’t forget, when I used “enthusiasm” above – it literally means God in you.

marketing and evangelism – a new model

Marketers and entrepreneurs might help expanding and clarify this post, along with others as these are thoughts in the making…

I am coining the terms “permission evangelism” and “participation evangelism“. So from now on – if you use those terms – please credit me :-)

Old style marketing has been called “interruption marketing” or “interruptive marketing“. This is unsolicited, impersonal,… It is about trying to catch a person’s attention through cold calling, a television advertisement, newspaper ad, a booth at a show,… I understand the term was coined by Seth Godin. Many a graph illustrates the result – many marketers battling to get a potential buyer’s attention, and ultimately numbing the customer who tunes out of all the advertising.

The distinction is somewhat fuzzy, but newer style marketing tends to be “permission marketing” or “participation marketing“. This is much more about hospitality, about the person anticipating the approach which is personal and welcomed. It is much more about a dialogue initiated by the potential buyer (or after a much more discrete “interruption”). It is unlike a television advertisement which interrupts a person’s experience to (regularly) share information in which they have no interest. Interruptive marketing is a modern style of marketing which requires little or no participation with the person being marketed to. Permission marketing is a post-modern style, regularly involving social media and requiring personal participation along with the “product”.

Now translate this into evangelism. Old style marketing parallels evangelism as the street-corner, bible-bashing approach, which interrupts people, hands them a tract, uses a “one size fits all” approach. It first hopes to create the sense of need which can then be fulfilled by the rest of the message. In our post-modern, multi-faith environment, of course, like old style marketing, the potential convert’s attention is ultimately numbed and tunes out.

Contemporary (post-modern) “permission evangelism” or “participation evangelism” is much more about a relationship in which a person’s real need is discovered and the gospel is found to be “Good News” for their real need.

Churches, it seems to me, are so often empty of a whole section of society, or a whole band of age-groups, because no one is actually finding out what their real needs are. They certainly have real values, meaning, spiritual needs. Let’s go out and find out what they actually are – rather than assuming what they are and telling them what they are. Do we not trust that the gospel addresses the needs that they will present us with?

The distinctions of the two types above may be more blurry than here delineated. This may be an oversimplification. The comments box is open for your clarifications.

The Internet – faith and evangelisation

A good e-friend of mine is making a presentation on the connection between social media, faith, and evangelisation. This friend emailed me for some ideas about this as well as some of the dangers of internet presence. I wrote:

1) I believe in the holy catholic Church, the communion of saints
This means I stand in a tradition that values the local Christian community, and also the wider universal Christian community. In this we have included saints on earth and saints in heaven “…with all who stand before you in earth and heaven, we worship you…”
In this new context the universal church, the church catholic, includes the virtual world.
Just as previously our valuing of the universal church, and including those who have gone before us, did not lead to neglecting the local community, so the valuing of the church in the virtual world need not, and ought not to, lead to a neglect of the local community IRL (“in real life”)

2) As Christians discovered people living in the Americas, the Pacific, and so forth, they went there in mission, ministry, and evangelism. Now that so many people live in the virtual world it is enjoined upon us to be a presence in the virtual world in mission, ministry, and evangelism.

3) As Jesus says: “be in the Internet, but not of the Internet.”

The Lost Generation?

The above was based on the the concept in the following Argentinian Political Advertisement “The Truth” by RECREAR:

What if Starbucks Marketed Like a Church? A Parable

Sourced from Beyond Relevance